Durham website design
Understanding your audience is crucial to providing exceptional experiences for your customers or clients. Whether you sell dog food or offer graphic design services, you need to know who your audience is, we call this user research. In web design, it is the process of gathering data on who will use your website. Here we provide an overview of the demographics of Durham, NC residents, including education levels and household incomes. While this is an excellent place to start; our team at CH Web Agency recommends that you look beyond demographic data to fully understand the unique needs of your target audience.
According to the United States Census Bureau, Durham’s population grew by 52,796 in 10 years, from 230,710 in 2010 to 283,506 in 2020. According to the 2020 census, there were 283,506 people and 109,555 households. According to Data Commons, Durham is made up of a highly educated workforce, with 45.6K of adults in Durham holding a bachelor’s degree or higher, and 33.4K holding Master’s or Doctoral degrees. The median household income in Durham, NC is $60,958 and the average household income is $82,572.
Local data on Durham, NC businesses & industries
Here we provide highlights of businesses in Durham, NC. You may find this information helpful if your organization provides B2B services. Key industries in the area include Health Care & Social Assistance, Educational Services, and Professional, Scientific, & Technical Services, and the highest paying industries are Information, Professional, Scientific, & Technical Services, and Professional, Scientific, & Management, & Administrative & Waste Management Services.
“Major Employers” in Durham according to the Triangle Business Journal:
- Duke University and Health System
- WakeMed Health & Hospitals
- Target Corp