Why Platform Integrations are Important for Nonprofits
Platform integrations for nonprofits are critical to connecting your website to the services your team uses to interact with your supporters and those who use your organization’s services. Email marketing, client relationship management (CRMs), donor management, giving platforms, and career portals are some of the most common integrations that our agency provides to large nonprofits. Giving platforms are also common with smaller organizations while those operating at the state or national level may need more robust CRMs or donor management to better inform and stay connected with past supporters or those who they provide services to.
Our team of website experts can help you determine the best way to integrate the services you rely on with your website. We will determine if we can integrate the service natively as part of the website or whether to embed a widget from the platform. Both options can appear native to the end user but they require different approaches and levels of setup. CRMs and donor management usually require the most development time while giving platforms often have a simple embed option that can seamlessly integrate with your website’s setup. Our website design and development team will provide recommendations for the best approach.
Common Systems Nonprofits Websites Need to Connect
Email marketing, client relationship management (CRMs), donor management, giving platforms, and career portals are the most common integrations for nonprofits. Examples of email marketing platforms we typically integrate include Mailchimp and Constant Contact. If you’re looking for a CRM, we have found that Microsoft Dynamics 365, Bloomerang, Salesforce, and HubSpot have all been common options. Donor management is an option for all these platforms. Givebutter is a giving platform that also provides donor management. Career portals are especially important for large organizations that always have open reqs that need to be filled. Our agency provides natively built career portals for small to midsize organizations as well as integration with larger career systems, such as Greenhouse, for large organizations.
Risks of Poorly Planned Integrations
Poorly planned integrations can make your organization’s operations less smooth and hurt overall productivity. It might be time to start thinking about a change if you find that your team is having to complete a lot of manual work for your intake, donor management, client management, or other important areas where information is gathered through the website. Our team can provide cost-effective options for integrating your website with the tools that you use and ensuring that information is captured accurately and transferred to the right system. We can help you remove the manual effort from your process and make sure that the platforms your team uses are available right on the website. Users expect more sophisticated solutions in 2026 and it’s important for nonprofits to stay current with the technologies available.
Building Flexible and Maintainable Integrations
A flexible and scalable website supports the tools that your team uses. At CH Web Agency, we design websites to scale with your organization. We build flexible systems that allow us to quickly integrate the platforms your teams need to meet your current targets. If your team decided that Constant Contact was going to be a better solution over the platform you were using, we will help make the change. If you need to switch the intake to a new CRM, our WordPress experts will break down what needs to happen to make the updates. We deliver websites that are modular and allow different parts to be independently updated without breaking the larger system. This includes your integrations.
When to Consider a Dedicated Platform Integration Partner
Are you looking for help with platform integrations for nonprofits? If you’re finding it difficult to add, change, or update your current integrations, reach out to CH Web Agency. We are a professional WordPress website team that provides web design and development services in North Carolina and beyond. A dedicated website team can provide you with sound recommendations to get your website connected to the right systems. We’re fast, reliable, and provide excellent customer service. If your organization is struggling with your CRM, email marketing platform, giving platform, and other website integrations, it might be time to make a change.
